Property Marketing Specialist - Barrett & Stokely Corporate
Barrett & Stokely · Barrett and Stokely Corporate Inc - Indianapolis, IN 46240
Duties:
· Responsible for the execution of property-level marketing strategies across our multifamily portfolio, coordinate and complete digital updates, advertise listings, signage, collateral, photography, promotions, property launches, and other marketing initiatives from request through completion.
· Coordinate website updates, listing and ILS changes, and feed or syndication issues with vendors.
· Maintain Google Business Profiles and support SEO, AEO/ILS optimization, digital advertising, and social content.
· Keep property information, floor plans, interactive site maps, photography, promotions, and collateral materials accurate, current, and on brand.
· Coordinate signage projects, property photography and videography.
· Support property launches, acquisitions, lease-ups, renovations, and transitions.
Qualifications:
· High school diploma or GED required.
· Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
· Must have three (3) years of marketing, project coordination, property management, real estate, hospitality, or agency experience, ideally across multiple locations or concurrent projects.
· Knowledge of multifamily property management, leasing, and Fair Housing; experience with Entrata or a similar system.
· Familiarity with Google Analytics, Google Business Profile, Google Ads, ILS platforms, PPC advertising campaigns and SEO/AEO concepts.
· Working knowledge of digital marketing, websites, online listings, social media, and marketing asset management.
· Proficiency in Microsoft Office; Adobe Creative Suite or Canva a plus.
· Strong organization, attention to detail, and written and verbal communication.