Senior B2B Marketing Specialist
Endava · Iași, IS, Romania · hybrid
Technology is our how. And people are our why. For over two decades, we have been harnessing technology to drive meaningful change.
By combining world-class engineering, industry expertise and a people-centric mindset, we consult and partner with leading brands from various industries to create dynamic platforms and intelligent digital experiences that drive innovation and transform businesses.
From prototype to real-world impact - be part of a global shift by doing work that matters.
Are you an experienced B2B marketer who enjoys bringing international campaigns and events to life?
We're looking for a Senior B2B Marketing Specialist to help deliver engaging marketing campaigns, industry events and client experiences across Europe, the Middle East and Africa (EMEA).
Working as part of Endava's global Marketing team, you'll collaborate with colleagues across Sales, Partnerships, Industry and Marketing to develop activities that strengthen client relationships, generate demand and support business growth.
This is an international, commercially focused role that combines event marketing, integrated campaign delivery and stakeholder engagement. You'll have the opportunity to work with teams across different countries, industries and markets, taking ownership of marketing initiatives from planning through to execution.
We're looking for someone who brings strong B2B marketing experience, a track record of delivering successful events and the confidence to work across an international business. You don't need to come from the technology sector, but you should understand how effective marketing supports commercial objectives.
What you'll do
- Plan and deliver international B2B marketing events, including industry conferences, client roundtables, executive networking events, webinars and partner-led activities across EMEA.
- Develop and execute integrated marketing campaigns that combine events, digital marketing, content and targeted client engagement to support commercial growth.
- Collaborate with Sales, Partnerships and industry teams to understand business priorities, identify target audiences and develop relevant marketing activities.
- Manage events from concept to delivery, including planning, budgets, suppliers, venues, logistics, stakeholder coordination and post-event follow-up.
- Adapt global marketing initiatives for regional audiences, ensuring activities are relevant to different markets while maintaining a consistent Endava brand experience.
- Support targeted and account-based marketing initiatives, working with commercial teams to create personalised campaigns and experiences for key clients and prospects.
- Work closely with international Marketing colleagues across content, communications, social media and digital marketing to deliver coordinated campaigns.
- Measure and report on marketing performance, including event engagement, lead generation, campaign effectiveness and contribution to commercial pipeline.
- Manage relationships with external agencies, suppliers and partners, ensuring marketing activities are delivered effectively, on time and within budget.
What you'll bring
We're looking for a commercially minded B2B marketer who combines strong organisational skills with creativity, initiative and the ability to deliver high-quality campaigns and events.
You'll bring:
- Proven experience in B2B marketing, ideally with a background in event marketing, integrated campaigns, demand generation or a similar discipline.
- Hands-on experience planning and delivering B2B marketing events, such as conferences, client engagement events, industry forums, executive roundtables or partner events.
- International marketing experience, with exposure to delivering or coordinating marketing campaigns and events across different countries or markets.
- Experience working with Sales, Business Development or commercial teams to support customer engagement, lead generation or business growth.
- Strong project management and organisational skills, with the ability to manage multiple campaigns, events and deadlines.
- Experience managing event budgets, suppliers, agencies or external partners.
- Confidence collaborating with stakeholders across different teams, locations and levels of seniority.
- An understanding of how to measure marketing effectiveness and use performance data to improve results.
- Excellent written and spoken English, with the ability to communicate effectively in an international environment.
- A proactive, collaborative approach, with the confidence to take ownership, solve problems and turn ideas into successful marketing activities.
It would be great if you also have
- Experience in technology, IT services, SaaS, consulting or professional services.
- Experience delivering events or campaigns for senior business decision-makers.
- Exposure to account-based marketing (ABM) or targeted customer campaigns.
- Familiarity with CRM and marketing automation platforms such as Salesforce, HubSpot, Marketo or similar.
- Experience supporting demand generation programmes and measuring marketing contribution to sales pipeline.
- Experience working within a global or matrix organisation.
We recognise that relevant experience can come from different industries and career paths. We're particularly interested in candidates who can demonstrate successful B2B event delivery, international marketing exposure and the ability to work effectively with commercial teams.
Why join Endava?
This is an opportunity to make an impact beyond a single market, working on marketing initiatives that connect Endava with clients and prospects across EMEA.
You'll have the opportunity to:
- Work internationally, collaborating with Marketing and commercial stakeholders across different countries and industries.
- Own meaningful marketing activities, contributing to the planning and delivery of events and campaigns that support business growth.
- Work with senior stakeholders, supporting client engagement initiatives, industry events and strategic commercial priorities.
- Broaden your marketing experience, gaining exposure to integrated campaigns, partnerships, demand generation and account-based marketing.
- Be part of a collaborative global Marketing team, sharing ideas, learning from colleagues and contributing to initiatives across the wider business.
Location and working arrangements
Our preferred location is Iași, as we have an established Marketing team there.
We operate a hybrid working model, with two days per week in the office, providing opportunities for face-to-face collaboration alongside the flexibility of working remotely for the remainder of the week.
The position also involves working closely with international colleagues and some travel to support marketing events and client engagement activities.
If you're an experienced B2B marketer who enjoys delivering events, working with international teams and creating campaigns that make a commercial impact, we'd love to hear from you.
Discover some of the global benefits that empower our people to become the best version of themselves:
- Finance: Competitive salary package, share plan, company performance bonuses, value-based recognition awards, referral bonus;
- Career Development: Career coaching, global career opportunities, non-linear career paths, internal development programmes for management and technical leadership;
- Learning Opportunities: Complex projects, rotations, internal tech communities, training, certifications, coaching, online learning platforms subscriptions, pass-it-on sessions, workshops, conferences;
- Work-Life Balance: Hybrid work and flexible working hours, employee assistance programme;
- Health: Global internal wellbeing programme, access to wellbeing apps;
- Community: Global internal tech communities, hobby clubs and interest groups, inclusion and diversity programmes, events and celebrations.
At Endava, we’re committ