Senior Content Marketing Manager, German-speaking Market
clera · Vienna · onsite
About the RoleOwn content marketing for the German-speaking market at a seed-stage B2B AI communications company. You will shape the brand voice across the customer journey and create content that helps businesses understand and trust AI-powered communication tools.
What You'll Do- Develop and execute the content marketing strategy for the German-speaking market.
- Write and manage website, landing page, and performance marketing copy in German.
- Script ad creatives for YouTube and paid social channels.
- Plan and deliver organic content strategies across social platforms.
- Collaborate with creators, customers, and influencers to produce authentic content.
- Use user research, A/B testing, and performance insights to improve messaging.
- Contribute to product positioning and go-to-market messaging.
What We're Looking For- At least 4 years of experience in content marketing, copywriting, or growth marketing.
- Experience in B2B SaaS or a fast-growing software environment, ideally in AI or voice technology.
- Native German proficiency with excellent marketing writing skills, plus fluent English.
- Experience with performance marketing, conversion-focused copy, and scripting paid video and social ads.
- Experience developing organic social content strategies and applying SEO best practices.
- An analytical, experimental approach, including experience with A/B testing and user research.
- Experience collaborating with creators, customers, and influencers, and shaping product positioning and go-to-market messaging.
Compensation & BenefitsSalary: €65,000 to €85,000 annually. Visa sponsorship is not available.
LocationOn-site in Vienna, Austria.