Media Planning Manager
Procter & Gamble (P&G) · Cincinnati General Offices, United States
Job Location
CINCINNATI GENERAL OFFICES
Job Description
P&G is the largest consumer packaged goods company in the world. We have operations in over 75 countries, with 65 trusted brands that improve lives for 5 billion consumers worldwide. This brings many advantages, including the opportunity for our employees to enjoy a diverse and rewarding lifelong career filled with new and exciting challenges.
We believe great ideas emerge from the creative connections that happen between our talented employees and we encourage diverse, multi-functional teams to work together to generate new ideas to address challenges we face.
The Opportunity
We are currently looking for a collaborative individual with a bias towards action to join our P&G Media team in Cincinnati, Ohio. The Media Planning Manager will join an established category in-house media team, which includes a media director, senior media planners, media analysts and digital traders/buyers. The Media team works closely with the brand and creative teams to build and execute strategies to bring to life our brand purpose and business goals for our P&G Brands. The Media Planning Manager will be accountable for leading the tactical planning for brands and collaborating with digital buyers as an integrated team to deliver flawless execution.
As a Media Planning Manager, you will:
- Understand and ensure team is on track for all brand-specific media deliverables.
- Lead statuses and coordination and communication with the brand team(s).
- Day-to-day contact for creative agency partners- collaboration, timing, asset needs, etc.
- Lead preparation, development, execution, and monitoring of media plans.
- Gather information and conduct initial data assessment to be used in developing media plans, such as demographic profiles, media usage habits, and media costs.
- Ensure flowcharts, monthly budgets, authorizations, delivery recaps, competitive analyses, and billing is properly maintained.
- Collaborate closely with Digital Media Buyers for plan inputs and to ensure digital campaigns are executed and optimized in line with brand plans.
We are looking for driven individuals with a bias for action who:
- Uses data, insights and marketplace understanding to optimize, solve problems and influence decisions.
- Collaborates well across disciplines/levels and is comfortable leading and collaborating on team projects.
- Proactively manages projects, focusing on accuracy and on-time delivery.
- Applies critical thinking, strong problem-solving skills and attention to detail.
- Communicates effectively and leverage verbal and visual communication to drive action.
Job Qualifications
- Bachelor’s Degree.
- 2-3 years media agency experience in a media or communications planning role.
- Experience working with clients who have significant national advertising and experience in Consumer-Packaged Goods and/or other fast-moving, consumer facing spaces are preferred.
- Desire for deeper understanding of media planning and activation as well as the business.
- Experience in video, search, social, publishing, and programmatic.
- Advanced computer skills (MS Word, Excel, PowerPoint).
- Experience using media-specific software, tools and data (MediaTools, MediaOcean, Prisma, comScore, MRI, agency research and planning tools, etc.).
Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.
We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ’s, please click HERE.
Procter & Gamble participates in E-Verify.
Qualified individuals will not be disadvantaged based on being unemployed.
P&G is dedicated to meeting the needs of applicants requesting an accommodation/adjustment due to a disability in order to complete the online application process. If you have a disability that affects your ability to complete our online application process, please visit our Disability Accommodation Page.
Job Schedule
Full time
Job Number
R000161303
Job Segmentation
Entry Level
Starting Pay / Salary Range
$92,000.00 - $116,500.00 / year