Performance Marketing Intern

Furchild · Dubai, United Arab Emirates

Performance Marketing (80%)

- Build, launch and manage campaigns on Meta (Facebook, Instagram) and Google (Search, Performance Max, Shopping)

- Maintain account hygiene: negative keywords, audience exclusions, budget pacing, bid adjustments

- Plan and run structured A/B tests on creatives, copy, audiences and landing pages

- Brief and rotate ad creatives with the design team to minimize creative fatigue

- Track ROAS, CPA, CTR and conversion rate; flag problems the same day

- Maintain tracking: Meta Pixel and Conversions API, GA4, Google Tag Manager, UTMs

- Deliver a weekly performance report and a monthly review with recommendations

- Document every account and process in a shared playbook

Other Marketing Responsibilities (20%)

- Support email campaigns (setup, segmentation, QA)

- Help with social content, competitor ad monitoring and promotions

- Assist with in-store and event activations when needed

Requirements- A genuine eagerness to learn performance marketing; no prior paid campaign experience required, we will train you

- A true gen ai native

- Comfort with numbers and spreadsheets (Excel or Google Sheets)

- Clear written English

- Eligible to undertake a paid internship in the UAE

- Any exposure to Meta or Google Ads (coursework, freelance, own project or certification)

- GA4 and Google Tag Manager experience

- E-commerce or D2C experience (Shopify a plus)

- Basic design skills (Canva, CapCut)

- Interest in pets or pet nutrition

Benefits- Monthly stipend

- Structured training in paid media, then hands-on work on a live ad account

- Direct mentorship from the marketing lead

- Potential conversion to a full-time role based on performance