B2B Marketing Executive - Content
Employer not yet confirmed · London, United Kingdom
About the teamNectar360 sits within one of the fastest-growing and most dynamic areas of Sainsbury’s. We use loyalty, data, insight and retail media to help brands understand their customers and create more relevant experiences. You’ll join our B2B Marketing team, working with colleagues across Nectar360, the wider Sainsbury’s business and our external agency partners. It’s an exciting opportunity to build Nectar360’s reputation, showcase our capabilities and help communicate the work driving our ambitious growth plans.
More about the roleAs our B2B Marketing Executive, you’ll support the delivery of our B2B marketing strategy and communications across social media, digital content, events and internal channels. You’ll bring your own ideas and creativity to the role, helping us engage key audiences while ensuring everything we produce reflects Nectar360’s brand, tone of voice and strategic positioning.
Day to day, you’ll create organic social media content, website copy, blog ideas and other marketing materials that bring Nectar360’s work to life. You’ll maintain a calendar of content opportunities around business milestones and industry events, and support client events, webinars, newsletters, seasonal insight reviews, award submissions and our annual client survey. Working closely with our social, website and PR agencies, you’ll help brief, develop and deliver content accurately, on time and within budget. You’ll also monitor competitor activity, stay close to industry trends, and measure and report on the effectiveness of our B2B social media and content activity.
More about youYou’re a confident writer who can turn business priorities, data and insight into clear and engaging content for a B2B audience. You understand how social media supports a wider business strategy and know how to adapt content for different channels, particularly LinkedIn. You’ll have an eye for detail and be comfortable using analytics, tracking and reporting to understand performance and improve future activity.
You’ll be organised and able to manage several priorities and stakeholders at the same time. Building strong relationships will be important, as you’ll work across Nectar360, Sainsbury’s and our agency network. You’ll be curious about what’s happening in the market, confident sharing new ideas and willing to experiment with different ways of capturing the attention of our audiences. criteria
- Demonstrable experience of supporting or delivering B2B marketing activity, including the management of business social media channels such as LinkedIn.
- Practical experience of creating and delivering content against a defined B2B social media or content strategy.
- Evidence of producing accurate, audience-appropriate copy for formats such as social posts, websites, blogs, newsletters or event communications.
- Experience of using analytics, tracking or reporting to evaluate marketing activity and identify opportunities for improvement.
- Working knowledge of Microsoft Teams, Outlook, SharePoint, Excel and PowerPoint.
#LI-DN1
We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. Everything our Nectar team does is powered by data and by strong relationships with some of the UK’s favourite brands. The Nectar360 team develops loyalty programmes, turning insight into something that makes a real difference, across both traditional and digital media. It’s like an agency within a retailer, and retail media is a crucial part of our future. The culture might not be what you expect either, because there’s no setup quite like this one. The team is a real priority, connected to almost everything the business does and playing a key role in driving profitability. It’s a place where you can take risks, learn from them, and be recognised.
We are committed to being a truly inclusive retailer so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new — whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits. Here are some of them:
Starting off with colleague discount, you'll be able to save 10% on your shopping online and instore at Sainsbury's, Argos, TU and Habitat, and we regularly increase the discount to 15% at points during the year. We've also got you covered for your future with our pensions scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance-related bonus of up to 10% of salary (which may vary for Nectar360), depending on how we perform.
Your wellbeing is important to us too. You'll receive an annual holiday allowance and you can buy up to an additional week's holiday. We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, salary advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an employee assistance programme.
Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave.
Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).